To help you look good, stay young, feel and actually be healthy.
Highest product quality
We follow high German standards and our experienced nutritionosts develop recipes.
Delicious taste
Our experts use only natural products, optimal nutrients and make great taste of the product.
FOR WHOM?
Trendy people
Women who follow healthy trend and want to stay fit.
Good looking people
Women who want to be in good shape and pay attention to their meal.
Successfull people
Women leading active lifestyle, who have no time for break.
WHY?
Nutrition experts
Developed by nutrition experts, fitness professionals, doctors, and beauty experts to create a truly revolutionary fitness product.
Low-carb
First all-natural high protein low carb fitness shake supporting your inner beauty.
Meal Replacement
Our products contain all neccessary components to fully replace your everady meal.
After workout
There're all supplements you need after your intensive fitness training to fill up energy.
Weight managment
You can easily and, what is the most improtant, safely lose weight.
Shake-to-go
It takes you only 1 min to prepare. Convenient shaker allows you to take your meal anywhere you go. Designed to the needs of successful women.
OUR APPROACH
Innovative recipes – all necessary supplements are in one shake which makes it a full balanced meal
Best raw material – enriched with protein/natural dried fruit/no artificial fillers
We cut out the "middle-man" to offer top quality ingredients at an attractive price. You get direct feedback from nutritionists helping you to reach personal goals, lose weight and answer your questions.
Direct customer interaction as we want to coach our customers to their success.
Educated nutritionists
Personal advice to consumers
Sales through bloggers on Instagram let you talk to real people and get real help which positively affects consumers' loyalty and helps to keep in touch with them.
OUR PRODUCT
Protein rich
supports muscles
All Vitamins&Minerals
A, B1, B2, B5, B6, B12, C, D, E, K
Green tea extract
weight loss
speed up metabolism
Collagen & Biotin
for skin, bones, joints
Cholin
cholesterin loss
helps to be in good spirits
for brain function
for memory improvement
CLA & L-Carnitine
reduces appetite
helps with weight loss
speed up metabolism
MARKET SIZE
Comparison between nutraceutical and fitness service market in Russia and world's major economies
Types of fitness-service in Russia
Market of fitness-service in Russia
% of population using dietary supplements
Social media growth
COMPETITORS
Comparison between UCandy & NL International
UCandy;NL
Top qualaity ingredients;Cheap ingredients like soy protein
Sharp price due to cutting out the middle man;MLM approach with multiple middle men
Direct customer support; Middleman customer support with little product understanding
Guidance by professionals; No guidance
Designed by top experts; Quick go-to-market approach
Premium design;Low quality design
FOUNDERS & SHAREHOLDERS
Meet our top team
Lev Ovchinnikov
Founder & CEO
Sales, own brand development, operation. 6 years in smart nutrition. Founder fitmenu.ru
Dmitriy Pivovarov
Founder
Marketing, operations. 12 years in Russian eCommerce. Founder e96.ru